This is a collection of media from the initial runs of "Berserk" (1967) in the Pacific Northwest.

Click on images for larger versions.

Berserk! (1967)
Set within the vivid and volatile world of a traveling British circus, "Berserk!" is a stylized thriller that fuses melodrama with macabre intrigue. Directed by Jim O'Connolly and featuring a commanding performance by Joan Crawford, the film explores the tension between spectacle and secrecy, using the circus as both a literal and metaphorical stage for deception, ambition, and psychological unraveling.

Crawford plays Monica Rivers, a fiercely driven ringmistress whose obsession with success and control casts a long shadow over the troupe she leads. The narrative unfolds as a series of unsettling events disrupt the circus’s performances, each incident more sinister than the last. Rather than retreating from danger, Monica leans into it, exploiting tragedy for publicity and refusing to relinquish her grip on the spotlight. This choice sets the tone for a film that revels in its theatricality while hinting at deeper emotional fractures.

The film’s strength lies in its atmosphere: the circus is rendered not as a place of joy, but as a claustrophobic arena where danger lurks behind every curtain. The use of circus acts—tightrope walking, knife throwing, and illusion—serves as a clever visual metaphor for the precarious balance of trust and betrayal among the characters. The cinematography heightens this tension with dramatic lighting and framing that evoke a sense of voyeurism, as if the audience is complicit in the unfolding drama.

Crawford’s performance anchors the film with a blend of icy poise and simmering intensity. Her character is both magnetic and unsettling, a woman whose charisma masks a complex emotional landscape. The supporting cast, including Ty Hardin and Diana Dors, adds texture to the ensemble, though their roles often serve more as narrative devices than fully fleshed-out individuals.

While "Berserk!" may not deliver the visceral thrills of more modern horror, its campy elegance and psychological undercurrents make it a compelling watch. It’s a film that thrives on ambiguity, inviting viewers to question motives and morality without offering easy answers. In the end, it’s less about the mystery itself and more about the spectacle of unraveling—a fitting theme for a story set under the big top.

Director: Jim O'Connolly
Writers: Aben Kandel, Herman Cohen
Stars: Joan Crawford, Ty Hardin, Diana Dors
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March 12, 1968 ad (Seattle)


March 13, 1968 ad (Seattle)


March 14, 1968 ad (Seattle)


March 15, 1968 ad (Seattle)


March 27, 1968 ad (Portland)


March 28, 1968 ad (Portland)



March 29, 1968 ad (Portland)



March 31, 1968 ad (Portland)



Berserk (1967) poster


Berserk (1967) trailer
Buy "Berserk" (1967) bluray on Amazon (SPONSORED)
Buy "Berserk" (1967) DVD on Amazon (SPONSORED)

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